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Strategy Book Design for Ambitious Accountants.

Remarkable Practice is a business consultancy specialising in assisting ambitious accountancy firms to enhance their operations and achieve significant growth.

The client wanted to create a book that is both a practical tool and an inspiring guide—designed to help firm leaders rethink how they grow their teams, serve clients, and build better businesses.

Despite the subject matter being analytical by nature, the book carries a warm, human tone, echoing Remarkable Practice’s brand philosophy of “Humanise the Numbers.” The result is a high-impact publication that’s as enjoyable to flick through as it is valuable to implement.

The square format was intentional to give the book a distinctive physical presence – setting it apart from traditional business materials that are generally A4 portrait. This gives a more approachable, modern, and design-led feel, which aligns perfectly with the book’s mission to challenge outdated thinking in the accountancy space.

The 200-page book takes a modern, energetic visual style to tackle what could otherwise be dense or dry content. Its goal—to reframe strategic thinking in accountancy—is successfully echoed in the design through a vibrant colour palette, bold typography, playful yet professional illustrations, and a clear grid-based layout system.